User added cowbell sound playing octave lower in BBM??

I created a user kit based on the STANDARD kit with 3 additional sound I recorded. Two of the sounds play perfect (tamb, rim click), However, the cowbell samples I added are playing back an octave lower than the actual pitch. When I hit the preview button it plays correctly. When I play a midi file in the BBM software the cowbell is low in pitch (sounds like an octave lower).

Any ideas why? Also, the samples are all 16bit, 44.1 wav files.

Here are videos of the problem in action: